Eye-Tracking In Google Maps: Study Shows Value Of No. 1 Ranking & Social Content

A new eye-tracking and click-tracking study from Mediative (formerly known as Enquiro) shows the value of having the top spot in Google’s local results, but also suggests that social content and signals can boost rankings further down the page. Early last month, Mediative did eye tracking on..

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Eye-Tracking In Google Maps: Study Shows Value Of No. 1 Ranking & Social Content

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